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Socialtext Unveils Enterprise Collaboration Tools


Paula Gregorowicz

10/20/2008

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Socialtext Dashboard The dashboard is the one stop shopping for all your activities. Since Socialtext Dashboard supports the Google OpenSocial gadget standard users can customize their dashboard to see all relevant information from Socialtext, other applications, and the Internet.

The power of the dashboard to tie it all together cannot be overstated. From one screen you can see all your feeds, the people you are following, recent conversations, updates, and other RSS feed content from within Socialtext, your existing corporate applications, or the Internet.

As you "follow" people, you receive automatic updates from the system on your dashboard as to what people are doing, what information is being updated, and the status of projects of which you are a member.

Ross Mayfield, chairman, president, and co-founder explained "The problem with traditional dashboards is that the user can usually only view what they are 'supposed to have' and therefore have limited customize abilities. With Socialtext Dashboard, users can customize a great deal and the relevant content is served based on the patterns the user exhibits while working in the collaborative spaces versus a predefined algorithm."

Mayfield recently told me the key descriptor for Socialtext 3.0 is "Connected collaboration with context." Besides being a great alliteration, what that means according to Mayfield is that "Socialtext is a robust collaboration tool with workspaces that encourage knowledge sharing and productive collaboration while providing a way for you to manage your attention." The context part is important because we are all overwhelmed with information each day. With this tool you can customize so you only get messages when others change things of relevance to you.

Socialtext Signals

This new product is not yet released but has been announced as part of the Socialtext 3.0 product release. Socialtext Signals provides a safe and secure micro-blogging platform within the context of the larger Socialtext platform. It will integrate with all the other offerings to provide the context around what and why someone is signaling. This sets it apart from standalone "Twitter-like" tools.

Signaling is expected to add value by:

  • Helping to reduce the signal to noise ratio with information.

  • Turning weak signals into strong signals by elevating issues through individual conversations and updates.

  • Allowing people to ask questions and find helpful answers without interrupting people the traditional e-mail blast way.
  • Socialtext Signals is currently available in controlled pre-release to a select number of customers.

    Technology

    The Socialtext suite of products is offered both as Software as a Service (Saas) hosted solution and as a behind the firewall managed enterprise appliance.

    The workspace and profile content are built on REST and SOAP APIs and are complemented with standards-based Widget architecture for the creation of enterprise mashups. Productized Connectors are available with Microsoft Sharepoint and IBM Lotus Connections. Profiles are integrated with LDAP or Microsoft Active Directory for population and maintenance of a single directory. RSS feeds support ATOM Publishing Protocol standard and are password protected. Socialtext uses SSL protected browser access and single-sign on for integration with existing systems.

    About Socialtext

    Socialtext provides Web 2.0 technologies to help address some of the critical challenges facing businesses today: increasing business productivity, stimulating innovation, and creating tighter connections between employees, partners, and customers. Socialtext offers hosted and appliance-based solutions to more than 4,000 customers worldwide.

    Socialtext has offices in Palo Alto, Calif., New York, and London You can grab a free trial and learn more about Socialtext at www.socialtext.com.

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